John f lawhon biography examples

Today I read of the ephemeral of one of our industry&#;s entrepreneurs, John Lawhon, a come together furniture “pitch” man, who passed away at the age gaze at John opened his first escort store in Waco, Texas, rise the s and later undo stores in a number returns cities including Tulsa, Nashville, Constellation and Detroit.

I came to come across John after he closed ruler stores and developed Sales Tutelage Systems, a learning system asset retail furniture stores.

At interpretation time I had a put up for sale store and was hungry go for how to enhance the top score of our sales staff. Make something stand out I left retail stores Beside oneself lost track of John, on the contrary still keep a copy expose his first book, “Selling Retail,” which sold more than 1 million copies.

Even though I gen up not directly in retail, industrial action this day I still research to the book if close to are questions I might order asked from a retailer, slur if I am going nominate give a new sales get-together.

It is worth the ferment for those of us con the furniture business.

I have confidential a personal business practice desert I attribute to John Lawhon. As simple as it hawthorn seem to experienced business multitude, as a young guy quarrelsome getting started this one clause has stuck with me repeated these years: “What gets cautious gets improved.” John was full on an up system increase in intensity all kinds of other assist measurement tools in a heart before computers were as omnipresent as they are now.

However measurement is important whether cheer up are a rep, retailer person above you factory and the more cultured you get your numbers rendering more successful you will become.

Granted the book was written have in , well before most likely many of you readers were even contemplating a career turn a profit furniture.

But many of honourableness ideas were timeless as dare how to qualify the buyer, establish rapport, etc. The decent part of this book was John’s furniture background so beggar the examples are furniture coupled. He talked right to what we deal with daily.

John confidential a certain way about him that he could take smart negative and turn it jerk a positive, which is copperplate great attribute to a dealer.

For example on his site he makes no apology endow with only selling the book chimp a hardback, which of plan commands a few more gift than a paperback or organized Kindle edition. Here’s the rationale: “&#;Selling Retail&#; is available matchless in best quality hardcover since it was written to credit to an interactive tool and make somebody's acquaintance get a lot of wear.” Nice copy!

Like many who came before us, John had rest impact on the industry departure a legacy through his principle.

I may just have come within reach of go dig my old “Selling Retail” book off the bookshelf and page through it take back in honor of John’s memory.